Understand and answer the brief:
- don't get lost within the brief
- understand what the briefs asking
- do your research!
- read book, gain grasp of content
Considerations:
- gain ideas wouldn't otherwise know
- read articles relating to book
- how will look in real world
The Idea:
- before designing, 30 ideas with potential
- don't be precious about it
- think tactically, don't be obvious
- more ideas gives opportunity for development
- personal touch, make outcome different
- ask for feedback and listen
Submission Boards:
- professional photos
- final resolution on boards
- grab attention
- visually show, briefly show concept
- research, solutions, visual style and outcomes
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