In order to further refine my ideas for this brief I’ve gained feedback based on the initial foil experiments (see figure 1) to see if this material is appropriate when trying to add value to physical objects through production methods. Within this form of crit, feedback was given in the form of discussion with some written feedback via post-it notes allowing feedback to be expanded on so I could understand each point as I often find written feedback hard to understand as people can find it hard to word things correctly. Consequently leading to good feedback being given, as fellow students and tutors liked the patchy/glitchy nature of the experiments as it relates to the topic of fake news as it looks fake almost as if someones tried to make a fake seal and its failed. Furthermore it was suggested that I could experiment with using lots of production methods at once to create an over the top representation as this would speak to the ridiculous nature of fake news. In addition it was also suggested that I could hide the production methods somehow in a similar way to those featured on important documents such as passports, birth certificate etc. I also wanted suggestions on what material to make when branding the ‘fake news awards’ with some students suggesting guests, name cards, awards and invites. I also wanted to gain feedback on the colours of foil used as I was unsure which worked the best. Many thought the platinum and silver created the most official aesthetic, with other liking the holographic foil due to it link to passports. However this use of holographic foil could be slightly overpower at large sizes so it was suggested I try the holographic foil at smaller sizes or on smaller aspects of the designs. Furthermore visual inspiration was also provided by a student who suggested looking at the design of phasing emails as they are usually design with the intention of making you believe there real.
Written Suggestions:
- Secret or fake location
- invites warn down the way quality of news has been
- gold and silver foil looks more official
- try laminate
- wax seal
- have invites look professional but overall branding tacky
- glitchy aesthetic interesting, reminds of Anonymous
- try photocopying, morphing
- counterfeit in subtle way, made in china?
- look at post truth
- trophy could be melted or broken
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| Figure 1 |
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