Initial Ideas:
Paper treatment:
– soak the paper in beer for as many hours that the person is in the pub for.
– Use a chemical used in the brewing process to treat the paper.
– heat the paper as during the brewing process water is heated in order to engage the fermentation processes, more damaged the paper longer in pub/more drunk the personality is
Layout changes: see figure 1
– follows the grid less as the book goes on to show the journey of drinking, as the publication is likely to be featured/sold in bars/pubs.
– text becomes blurred as you go through the book
– Layout breaks grid depending on the personality, e.g; more drunk more morphed
– same word throughout the book, show change in word through traits of each personality
Stock Ideas:
–Ttyrek paper (see figure 2)
– Matt paper
– Cork/beer mats

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