Tuesday, 24 October 2017

Design for Screen: Idea Generation

Brainstorming:
Website or app that showcases the work of graphic design students at ULA which is linked to the end of year show so that studios from around the world and those who can't attend can still see the students work. This would allow students to showcase there work in industry easily and also serve to promote the ULA course as one of the main things many applicants look for when apply to university is students work to gain an idea of the course. The main purpose of the website would be to help students showcase there work mainly featuring 3rd years but also including a blog section where work from students within 2nd and first year could be showcased.

Features:
  • name:
    • room 136
    • 136
    • 136 GD 
    • GD136
    • survivors/surviving 136 
    • 321 (each year)
  • page for each year 
  • page for 3rd years 
  • blog featuring news about students such as awards or exhibitions and including good projects from 1st and 2nd years
  • informed by student experience 
  • word or phrase that represent the student featured
  • showcase hard work 
  • humerous
  • convey personality 
  • linked to end of year show
  • feature comments from the end of year show 
  • feature students all year round 
  • separate section for end of year show
  • add students Linkedin to there profile/section 
  • feature tutors 
  • inform about course
  • students pick there best brief to showcase 
  • instead of students name, word that represents them, name given in Linkedin or bottom of work  
  • self-portraits 
  • don't use ULA colours 
  • use adjective to represent each student 
  • separate from show, don't include branding for show 
  • 4-5 images showcasing one project 
  • used to show work to studios we visit or visiting professionals 
  • have separate sections for work, internship and work experience 
  • online gallery or opportunities 
  • showcases 3rd years work changes for the end of year show 
  • not a social page, more professional 
  • single colour to create contrast 
  • pantone colour of the year
  • incorporate course philosophies 
  • concept driven
Audience
  • showcase work worldwide
  • attract professionals 
  • showcase students work to new applicants
  • industry professionals could leave comments 
  • engage with industry 
  • prospective students, gives idea of the work they will end up making 
  • liked to ULA graphics instagram, in bio 
  • design/creative community within Leeds/UK
User Experience
  • photo of student could only be revealed once you've liked or engaged with there project or gone to LinkedIn
  • easy to use/navigate 
  • simple
  • speak to a design literate audience 
  • used all year round 
  • bright
  • engaging 
  • intuitive 
  • clear 
  • structured
  • easy to access and use
  • available 
  • task to be completed in 3 workflows 
  • click on categories such as branding, print and work for those section is highlighted
  • split work into sections
  • inspiring 
  • exciting 
Idea 2 – Defibrillator App 
App that located the nearest defibrillator linked to the placement of defibrillator into disused telephone boxes, includes simple instructions on how to use for those who are not first aid trained. Also includes instructions of what to do if there isn't a defibrillator near by such as how to help until the paramedics arrive.

Features:
  • map showing closest defibrillator and quickest route 
  • instructions on how to use 
  • basic first aid instructions 
  • educational animations 
  • simple and easy to understand steps 
  • timer to say when to stop compressions 
  • links to emergency services 
  • what to do when you find someone unconscious 
  • how to deal with an allergic reaction 
  • what to do if you find a pregnant woman in distress 
  • how to deal with someone who has fainter or is fitting 
  • emergency alarm to contact emergency services if you can't call e.g; under attack, sends an automated requesting police help based on your location 
  • how to calm down a person in distress
  • deal with broken/dislocated bones e.g; leg
  • advice section on wether to go to walk-in, GP or A&E 
  • offer simple advice for certain aliments to avoid people going to GP e.g; for cold 
  • simple not overwhelming 
  • calm, contrasting colours
  • section for parents to teach children, use of animations to show kids 

Audience:
  • general public 
  • pre-installed on phones 
  • downloadable as a general first aid app 
  • those with or friends of those with medical conditions
  • teachers 
  • students
  • those who work with general public e.g; bus drivers, train station workers
  • universal
  • instructions/educational aspect can apply to anyone 
  • Making more people aware/ involved of first aid 

User Experience: 
  • simple to navigate even when in a state of panic 
  • remind user to calm down 
  • intuitive 
  • natural 
  • can be used under duress 
  • universal language 
  • images/icons and numbers only 
  • informative 
  • easily understandable 
  • helpful
  • calming 
  • reassuring 
  • safe 
  • smooth and uneventful 
  • short workflow
  • quick access to any emergency section 
  • 'siri' aspect, say issue and instructions appear

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