Monday, 4 February 2019

EOYS: Briefing

Brief:
Create concept and promotional campaign for all LAU end of year shows.  14th May - foundation 7th June - undergraduate

Purpose:
showcasing students work to industry, bold and forward thinking

Considerations:
Includes all courses, professionalism and innovative. LAU logo must be included within all deliverables, clear and legible. History of university, engagement with industry, university values.

Concept Applications:
  • External signage Blenheim walk 
  • A0 poster 
  • A6 double sided flyer 
  • Publication Advert 
Private view email header 
Exhibition Guide 
External Signage Vernon Street 

Target Audience:
  • feeder schools 
  • parents, staff 
  • prospective students 
  • general public 
  • alumni 
  • local artist 
  • creative industry professionals and businesses 
Deadline:
Submit design concept on A2 paper for 22nd Feb, needs to be in Room 212 on 21st Feb.

Collaboration: 
Lorna Milligan
Josh Blackmore
Hannah Thomas 

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